Local SEO for UK Tradespeople

Your competitors are getting calls from Google.
You’re not.

I manage your Google Business Profile, local search rankings, reviews, website, and directory listings every month so your phone rings with local jobs. You focus on the work. I make sure the enquiries keep coming.

Get your free visibility report See how it works

Takes 3 minutes. No obligation. I’ll show you exactly where you stand.

AWARD WINNING: Best Rated SEO Agency, Peterborough

The problem

Most tradespeople are invisible in local search.

When someone in your area searches for a plumber, an electrician, or a heating engineer, three businesses show up in the Google Maps local pack. One of them gets the call.

If you’re not in that map pack, you don’t exist.

The tradespeople ranking at the top aren’t necessarily better at the job than you. They’ve just got their local SEO sorted. Their Google Business Profile is complete, their reviews are fresh, and their website backs it all up.

Most tradespeople rely on word of mouth because they don’t know how to change this, or don’t have the time. Work dries up in the quiet months and there’s nothing online to fill the gap.

That’s what I fix.

Proof of concept

I built this system on my own businesses before offering it to anyone.

Before I took on a single client, I ran the same process on my own businesses. The Google Business Profile work, the citation build, the on-page content targeting local search. I wanted to know exactly what moved and how fast before asking anyone else to trust it.

Here’s what the rankings looked like.

Line graph showing a local search keyword moving from position 15 to position 1 over six months of SEO work
Keyword · “AI Automation Consultant UK” · Position 100+ to number 1 over 3 months

I run local SEO on my own businesses the same way I’d run it for yours. If it doesn’t work for me, I don’t sell it.

The process

Here’s what happens

Step 01

Get your free report

Answer a few quick questions about your business. I’ll send you a personalised Local Visibility Report showing exactly where you rank in local search, where the gaps are, and what they’re costing you in missed jobs.

Step 02

Book a 20-minute call

I’ll walk through the report with you and tell you exactly what needs to change. No pressure, no pitch. Just a straight conversation about your situation.

Step 03

I handle everything

If it makes sense to work together, I manage your local SEO every month. You don’t log in anywhere or learn anything new. You focus on the work; I make sure the phone keeps ringing.

What you get

Done-for-you local SEO, every month

One monthly fee. Everything included. Here’s what I manage:

Google Business Profile

Your Google Business Profile is the single most important factor for appearing in the local pack on Google Maps. I set it up properly, keep it active with posts and photos every month, and lock it so nothing unexpected changes.

Learn more about GBP management →

Google Reviews

Every completed job triggers an automatic review request to your customer. When Google reviews come in, they’re responded to automatically. More reviews, better rating, stronger local search ranking.

Learn more about review management →

Local Citations

Your business listed accurately across 53+ UK directories: Apple Maps, Bing Places, Yell, Yelp, and more, plus trade-specific sites like Checkatrade and TrustATrader. Consistent name, address, and phone number across every platform Google checks.

Learn more about citation building →

Website Content

I write and publish the pages your site needs to rank in local search: a homepage targeting your main trade, category pages for each service type, and individual service pages for every job you do. All of it built to back up your Google Business Profile.

Learn more about website content →

Monthly Reporting

Every month you get a local SEO heat map showing where you rank across your service area, plus a plain-English summary of what moved, what I did, and what’s planned for next month.

Learn more about reporting →

Ongoing Management

From month two: new pages added based on ranking data, content published where local visibility is weak, link building from relevant trade directories and local business associations. Every decision is driven by the data, not guesswork.

Learn more about link building →
Pricing

What it costs

Founding Client Offer
£ 497
per month
No setup fee. No minimum contract. Cancel any time.

One extra job a month more than covers it.

If you charge £2,500 for a boiler installation, one extra job covers five months of this service. If you do rewires at £3,500, one extra job covers seven months.

The maths isn’t complicated. The question is whether you’re picking up those jobs now, or someone else is.

  • Google Business Profile setup and ongoing management
  • Review automation: requests and responses
  • Citation build across 53+ UK directories
  • Website: 30+ pages written and published over months 1 and 2
  • Monthly local SEO heat map report and client summary
  • Ongoing content and rank-driven updates from month 3
Get your free visibility report
I’m taking on 10 founding clients at this price. Once I have case studies and results to show, the price moves to £797/month. If you’re reading this now, you’re still in time to lock in £497.
Optional add-on

Need a new website from scratch? I build clean, fast, mobile-ready sites for £1,500 one-time, including hosting.

Questions

Straight answers

Month one is the foundation: Google Business Profile, citations, website pages, review system. You may see early movement in weeks, but local search rankings compound over time. Most clients see meaningful movement from month three. Local SEO isn’t instant; it’s cumulative. The tradespeople who stick with it past six months stop worrying about where the next job is coming from.
Good. I work with existing sites and don’t need to replace yours. I’ll review it and work with what you’ve got. If it’s too thin or broken to be useful, I’ll tell you and you can decide whether to use my website add-on.
Plumbers, heating engineers, electricians, security system installers, solar installers, EV charger installers, builders, roofers, joiners, plasterers, tilers, and most other UK trade businesses. If your customers search Google to find someone like you, local SEO works for you.

Most agencies do one thing, usually a website or some basic SEO, and leave the rest. I cover the whole picture: Google Business Profile, citations, reviews, website, and content, all managed together every month. That’s why it works when piecemeal approaches don’t.

I also don’t lock you in. If you’re not seeing results and you want to leave, you can. I’d rather earn your business every month than hold you to a contract.

Very little. Once I’ve got your basic details and access to your Google account, I handle everything. There’s no dashboard to log in to, no tasks landing in your inbox. A quick sign-off on the monthly report is all I ask.
Yes. No minimum contract, no cancellation fees. I ask for 30 days’ notice so I can wrap things up cleanly.
Get started

Answer a few quick questions and I’ll send you a free Local Visibility Report: a straight look at where your business appears on Google, what your local competitors are doing, and what it’s costing you in missed jobs.

Get your free report

Takes 3 minutes. No obligation. No sales call unless you want one.